Apr
23
Client: Webster Groves, MO
Services include: Educational marketing campaign for a bond ballot issue and charter amendments
Visual Ingenuity helped provide strategy and deliverables for an educational campaign about Proposition W, a $22.1 million bond initiative, and charter amendments on the April 2024 ballot. Together with StratCommRx our team created all campaign components including logo design and strategy for all print design, video elements and social media content. Efforts also included project management and copywriting for the above assets as well as newsletter articles, key messages, FAQ documents and website copy. Over the course of one month, the Facebook reach was up 184% and Instagram reach was up 557%. The ballot measure passed with 66.24% voter approval.
Apr
23
Client: Brightside STL
Services Provided: Billboard Design, Direct Mail, Flyers, Logo Design, Signage, Social Media, Media Relations, Promotional Products, Video Series
Visual Ingenuity helped Brightside STL develop the Recycle Responsibly campaign to educate the region about proper recycling practices and increase plastic bag recycling across the area.
We developed a marketing campaign “Recycle Responsibly – Stick with the 6” to remind people of the do’s and don’ts of home recycling and WHY it is important to recycle properly. From billboards, to signage, an educational social media video series to a partner program and marketing centered on America Recycles Day the Client reported positive improvements in the recycling behaviors in the St. Louis region.
Apr
23
Client: Greater St. Louis Honor Flight
The VI Team has worked in collaboration with Greater St. Louis Honor Flight staff, Board Members and key stakeholders since 2018 to develop creative that supports its mission and fundraising efforts, ensuring all materials are in alignment with the national organization’s brand standards and messaging. The social reach and engagement has increased exponentially, the brand better represents the organization, fundraising and event materials have elevated the brand and are resulting in additional donations.
PROJECTS INCLUDE:
Logo Design
Marketing Collateral Design
Identity Design
Event Marketing
Email Newsletters
Presentation Design
Social Media Strategy & Content Creation – Organic and Paid
Video Production
Website Development for Event Micro Sites
Apr
15
Since its inception, Visual Ingenuity has created totally radical print and digital graphics to promote The 80s Cruise and create a tubular Guest experience leading up to and onboard the cruise. From logo design to snail mail pieces to key cards and musical venue backdrops for the ship, our work helps create the ultimate 80s experience.
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