Brightside STL / OneSTL
Client: Brightside STL
Services Provided: Billboard Design, Direct Mail, Flyers, Logo Design, Signage, Social Media, Media Relations, Promotional Products, Video Series
Visual Ingenuity helped Brightside STL develop the Recycle Responsibly campaign to educate the region about proper recycling practices and increase plastic bag recycling across the area.
We developed a marketing campaign “Recycle Responsibly – Stick with the 6” to remind people of the do’s and don’ts of home recycling and WHY it is important to recycle properly. From billboards, to signage, an educational social media video series to a partner program and marketing centered on America Recycles Day the Client reported positive improvements in the recycling behaviors in the St. Louis region.